It's Not Just A Tuesday
Join Andrea Walker-Leidy, a seasoned small business owner, marketing, and publicity consultant, and a dedicated mom, as she explores the profound impact of storytelling in personal and professional growth.
Far beyond the reaches of viral content and social media explosions, it's the unassuming days, like a Tuesday, that hold the real magic of our stories. Through a mix of personal insights and professional expertise, Andrea will guide us on how to cultivate, discover, and share our stories to enhance our lives and work.
It's Not Just A Tuesday
3: Building Premium Brands: A Conversation with Guest Ann Carden
In this episode of "It's Not Just a Tuesday," host Andrea Walker-Leidy chats with Ann Carden, a seasoned expert in elevating businesses through strategic coaching. Ann shares her journey from creating a global craft doll business to becoming a business coach, highlighting the pivotal moments and the stories that shaped her career. This episode delves into the importance of positioning your business at a premium level and why stepping into the spotlight can significantly impact your success.
Episode Highlights:
- Ann's Entrepreneurial Journey: From starting her first business due to a personal financial crisis to selling her designs and moving into the fitness industry, Ann's story is a testament to the power of resilience and innovation.
- The Philosophy of Going Premium: Ann discusses why aiming for a premium market rather than competing in a saturated, lower-end market is the key to higher profitability and a simpler business model.
- Visibility and Influence: The importance of being the face of your business and building relationships with influential people is discussed as a non-negotiable aspect of modern business success.
- Real-Time Storytelling: Ann shares her recent trip to Phoenix for launching a new expert-influencer magazine, showcasing the power of behind-the-scenes storytelling in connecting with your audience.
- Key Business Insights: Learn why merging the long-term strategy of building a powerful brand with clear, actionable offers is crucial for businesses looking to thrive.
Connect with Ann:
Ann's Website: https://annlcarden.com/
Ann's Podcast: https://annlcarden.com/podcast/
LinkedIn: https://www.linkedin.com/in/anncarden-business-consultant-coach/
It's Not Just A Tuesday is a candid look at the beauty of what happens on any given weekday that ultimately determines our lives. We all have a story to share. We all deserve to share our story. And, Andrea Walker-Leidy is on a mission to hear them all!
Want to take a deep dive into your own story and personal brand?
Connect with Andrea lookonpurpose.com
